| NAME |
NANDINI MITRA |
|
| EMAIL |
mitra.nandini1985@gmail.com |
| DESIGNATION |
DEPARTMENT |
| State Aided College Teacher |
Commerce |
| EDUCATIONAL QUALIFICATION |
TEACHING EXPERIENCE |
M.COM, B.ed |
5.6 years |
|
| SPECIALIZATION |
Financial Accounting
Taxation
Cost and Management Accounting
Corporate Accounting |
| AREA OF RESEARCH |
Advertisement strategy
Brand Management
|
| PUBLICATIONS |
1. A Comparative Analysis of Advertisement contents of select FMCG products of India and Western countries: Epra Internatinal Journal of Multidisciplinary Research (IJMR) |
| SEMINAR & SYMPOSIA |
- National Level Webinar on "Covid-19 and its Impact on Indian Economy- an Overview" organized by Department of Commerce In Association with IQAC Surendranath College, Kolkata (14th July, 2021)
- Career Advancement Program on "Career Opportunities in Capital Market" organized by Placement Cell, Department of Commerce In Association with IQAC Surendranath College, Kolkata (10th December, 2021)
- National Level Webinar on "Impact of Pandemic on Environment & Ecology- an Overview" organized by Department of Commerce In Association with IQAC Surendranath College, Kolkata (27th Feb, 2022)
|
| STUDY MATERIALS DESCRIPTION |
| DEPARTMENT NAME |
MODULE NAME |
TOPIC NAME |
YOUR PREVIOUS STUDY MATERIALS |
| COMMERCE |
BUSINESS COMMUNICATION |
SEM 2; UNIT 1: INTRODUCTION |
CLICK HERE FOR VIEW |
| COMMERCE |
Marketing Management |
SEM 2; CHAPTER 2; Consumer Behaviour and Market Segmentation |
CLICK HERE FOR VIEW |
|
